Celebrating Danish entertainment

In an interview with Simon Kvamm, the musician and entertainer of Hugorm shares his thoughts about the music and reveals the struggles experienced throughout the pandemic. The article portrays the dynamics and the development of the band while adding a deeper understanding of the commitment behind the music. At the same the editorial serves a tribute to the Danish music industry and the people who contribute to it.

Simon Kvamm Interview

Authenticity through visuals

For this editorial we decided on a classic interview with straight up answers, which allowed for Simon Kvamm to share his thoughts in a direct and honest manner. To enhance the authentic expression, we did an on-location photo shoot that highlighted the raw and edgy character associated with Hugorm and Simon Kvamm. By creating a concept uniting content with the visuals, the artist was portrayed in a genuine and authentic way.